About this project
We traveled with OlvLimits to their supplier in Spain for a targeted content campaign. We used organic content and ads, telling the same story each time but with a different hook. We extended this consistent brand experience to the website, resulting in strong conversion rates. Based on the insights and metadata gathered, we then optimized the second campaign in Italy, allowing the content to be deployed even more precisely and effectively.
- Replaced the images on their website with videos created.
- These videos helped build trust.
- 45% average hook rate.
- 26% average watch-through
- 4.81% average CTR